You will take the role of the Chief Strategy Officer of one company from the list below. Click on the link below to show the list of companies you may choose from:
https://www.forbes.com/powerful-brands/list/
In your Week 1 assignment, write a 2-3 page (between 200-300 words but not more than 1,000 words) overview summary including references at the end of your paper, of the company describing:
- The name of the company
- The industry it competes in (technology, pharmaceuticals, search engine, medicine, consumer goods, etc.)
- The most recent sales or revenue numbers you can find (either 2022, 2023, or 2024)
- What other companies does your chosen company compete against (example, Apple competes against Samsung, LG, Huawei, and other consumer electronic goods companies)
- Why did you choose this company?