The purpose of Topic 5 and Topic 6 is to create a business model canvas, highlighting how human-centered design and technological advances can be used

The purpose of Topic 5 and Topic 6 is to create a business model canvas, highlighting how human-centered design and technological advances can be used to solve real-world business problems. In Topic 5, you will develop the value proposition and the customer-facing elements of the business model canvas. These include customer relationships, customer segments, distribution channels, and revenue stream.

Utilize the "Business Model Canvas – Intro and Template" PowerPoint resource to complete the topic assignment.

This assignment will expand upon the hypothesis you previously selected to create an improved hypothesis. Alternatively, feel free to pivot to an alternative problem. Based on your hypothesis and developed persona, you will develop a summary of your business model canvas for submission and feedback. Be sure to complete five of the nine boxes in the in the business model canvas listed above (in Topic 6, you will complete the rest of the boxes).

Then, create a 500- to 750-word summary of the five elements of the business model canvas discussed above.

1. For each of these, identify the key elements and describe why that element is crucial to the success of the business.  
2. Be sure to identify how you will manage each of these key elements to ensure business success.
3. Discuss what metrics you can use to measure your success in managing each of these elements.
4. Be sure to quantify your target market by calculating Total Addressable Market, including market size, estimated unit sales, estimated revenue (quantity sold x price). Generate estimates of unit sales and revenue for the first 3 years of operations based on your Total Addressable Market, Service Addressable Market, and Service Obtainable Market estimates.

There are two deliverables for this task:

• The business model canvas with five boxes (value proposition, customer relationships, customer segments, distribution channels, and revenue stream) completed in the PowerPoint template.
• The written summary of the five boxes in the business model canvas in a Word document.

Submit your written summary and the business model canvas. 

This assignment requires a minimum of three to four reliable scholarly or industry resources.

Prepare this assignment using effective business writing style. Refer to the resource, "Effective Business Writing," located in Class Resources, for specific guidelines and formatting requirements.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

You are required to submit this assignment to LopesWrite. A link to the LopesWrite technical support articles is located in Class Resources if you need assistance.